
The importance of web page titles
A web page title is one of the most important elements of on-site optimization. It tells search engines what your page is about, so that information can be ... more
Welcome to the Search Engine Optimization category of the Trevellyan.biz blog. Here we offer tips for writing and formatting content for blogs and other web pages. We also discuss the latest changes and updates from Google and other search engines.
A web page title is one of the most important elements of on-site optimization. It tells search engines what your page is about, so that information can be ... more
If you have an e-commerce website, the shopping cart icon needs to be accessible from any page on the website. ... more
Whether you choose .com, .org, .net or .biz as your top level domain, it will be a decision that you will likely live with for a very long ... more
In this article we offer four proven ideas for driving more traffic to your website. ... more
Social networks can be an important source of web traffic. But which platform makes the most sense for your organization? While this seems like a simple enough question, ... more
Hosting an event is a great way to increase brand recognition, build trust, generate income, and make face to face connections. But have you considered the benefits that ... more
Don’t rely on local media to cover your event. Get the coverage you want by writing and distributing your own press release. ... more
Is it acceptable to use off-site links, also called outbound links, in your the navigation? There is no rule that says that an item in the main navigation ... more
In this post I’ll be addressing the use of heading tags to enhance design and improve understanding. ... more
By understanding and implementing a strong keyword strategy, you can emphasize the aspects of your business that are most important to you. ... more