
Customer Newsletters: What, Who, Why, How
While newsletters differ in production and budget, they all have some things in common. In this article we will discuss some of the benefits of creating your own ... more
Welcome to the Marketing category of the Trevellyan.biz blog. Here we address subjects such as email, social media, digital advertising, print advertising and design, and customer loyalty strategies. In addition we provide information about publicity, marketing, and planning and scheduling advertising.
While newsletters differ in production and budget, they all have some things in common. In this article we will discuss some of the benefits of creating your own ... more
If you have an e-commerce website, the shopping cart icon needs to be accessible from any page on the website. ... more
Most newspapers and magazines, as well as many radio and TV stations, provide free calendars of events as part of their website. In many instances, users are allowed ... more
Before you start designing the structure or compiling content, analyze your competition to get a clear understanding of how your website compares to others in the marketplace. ... more
In this article we offer four proven ideas for driving more traffic to your website. ... more
We are often asked, “What is the difference between Gmail and Google Workspace. Which service is right for me?” In today’s blog post, we address those questions head ... more
Social networks can be an important source of web traffic. But which platform makes the most sense for your organization? While this seems like a simple enough question, ... more
Hosting an event is a great way to increase brand recognition, build trust, generate income, and make face to face connections. But have you considered the benefits that ... more
Don’t rely on local media to cover your event. Get the coverage you want by writing and distributing your own press release. ... more
One way to increase the number of people who attend your event is to reach out to groups with an active interest in the subject of your event. ... more